Prime Highlights
- Chat360 has partnered with Meta to introduce WhatsApp Business Voice Calling, enabling enterprises to deliver real-time, intelligent, and integrated voice communication.
- The new feature enhances Chat360’s omnichannel platform, allowing businesses to manage voice and text interactions within a single WhatsApp interface.
Key Facts
- The feature is available immediately for all enterprise customers using the WhatsApp Business API via Chat360.
- Chat360’s platform supports over 300 enterprises across five+ countries, offering automation, AI-driven workflows, multilingual support, and native integration with Meta’s approved API.
Background
Chat360 has partnered with Meta to enable WhatsApp Business Voice Calling, giving enterprises a powerful new tool to deliver real-time, intelligent, and integrated voice communication. Now, businesses can use this feature on Chat360’s platform to offer instant, high-quality voice support along with WhatsApp, Instagram, Facebook Messenger, and website chat.
The new capability strengthens Chat360’s omnichannel system, which is powered by Agentic AI, Gen AI, NLP, and automation. By adding voice calling, enterprises can quickly resolve issues through personalized interactions, speed up responses with AI-assisted call flows, and handle both voice and text messages in a single WhatsApp interface.
Businesses can also boost sales conversions by triggering instant calls from WhatsApp campaigns, delivering 24/7 automated or live voice support, and combining call data with CRM, ticketing, and analytics tools to get clear insights in one place.
The partnership will benefit key sectors such as retail, e-commerce, BFSI, real estate, healthcare, education, and travel, industries that rely heavily on fast and personalised customer communication. Backed by Chat360’s experience supporting more than 300 enterprises across over five countries, the new feature ensures that companies can access voice calling through the same secure and scalable platform they already use for automation, lead generation, ticketing, and multilingual support.
The feature is available immediately for both new and existing enterprise customers using the WhatsApp Business API via Chat360. Chat360’s low-code platform and built-in integrations let anyone deploy it without technical skills. Global brands can also customize voice experiences for local languages and cultures.
Chat360 enables WhatsApp Business Voice Calling through native integration with Meta’s approved API, AI-powered conversational flows, intent and sentiment analysis, and secure infrastructure.
Founder and CEO Sunnyraj Agarwal said the launch strengthens Chat360’s mission of delivering meaningful conversations at the right time and channel while helping brands unlock the full potential of conversational commerce.