GrayMatter and Arprotec S.A to implement Airport Concessionaires Revenue Management & Analytics at Colombia’s El Dorado International Airport

El Dorado Airport | Press Release | Insights Success

El Dorado Airport selected GrayMatter and its partner Arprotec S.A for implementation of Airport Concessionaires Revenue Management & Analytics. GrayMatter is an expert provider of business intelligence, analytics, big data and data science products and services, with a strong focus on Airport Analytics. GrayMatter has partnered with Arprotec S.A, a reputed global IT consulting firm in Bogota, Colombia to jointly deliver this engagement for El Dorado Airport.

The system will provide real-time, non-intrusive extraction of sales data from POS terminals at the airport stores using Store Sense, GrayMatter’s proprietary IoT device. The data extracted will interface with billing system and will be further processed for income computation that forms the basis for invoicing concessionaires. Data from Store Sense is also analyzed to enable decision making through data-driven business insights around performance of F&B outlets, retail stores, duty-free shops, product categories, products as well as around customer preferences.

Mr. Álvaro Gonzalez, CEO, El Dorado Airport said, “We are constantly looking for technological innovations to improve our passenger experience. Data analysis will allow El Dorado to identify pain points and present a big variety of alternatives for customers. This is a big step within a whole strategy to position El Dorado as one of the most important terminals in Latin America”.

Mr. Fabian Ramos Acosta, CIO, El Dorado Airport said, “We are looking forward to this implementation lending heightened visibility into retail revenue reporting as well as providing vital data-driven insights”

Mrs. Martha Betancourt, Country Manager, Arprotec said, “We are glad to partner with GrayMatter for this engagement. We look forward to working together to make this engagement a resounding success story for El Dorado Airport”

Mr. Vikas Gupta, CEO, GrayMatter said “We are happy to partner with Arprotec for this wonderful opportunity to work for El Dorado Airport. I look forward to this system bringing in immense benefits to El Dorado Airport business”