On September 7th, LTIMindtree Ltd, a technology consulting and digital solutions company, unveiled two innovative industry solutions, AdSpark and Smart Service Operations, with the aim of expediting the time-to-market for businesses operating on the Salesforce platform. AdSpark, a collaboration between LTIMindtree and Salesforce, offers a significant advantage to retailers seeking to expand their Retail Media platforms. This solution caters specifically to the retail industry and features self-service capabilities across a range of channels, including digital, social, in-store, out-of-facility (OOF), and print. It also incorporates customer preference-based segmentation and targeting, ensuring personalized marketing strategies. AdSpark provides real-time campaign performance analytics across all channels and seamless integration with top Adtech servers, all without requiring coding expertise.
Smart Service Operations is another offering from LTIMindtree, combining Salesforce Service Cloud1 and the LTIMindtree NxT Platform. This solution is tailored for clients in various sectors such as manufacturing, construction, transport, mining, and power & utilities. Its primary objectives are to address industry priorities like worker safety, operational efficiency enhancement, and the utilization of AI and edge processing for proactive asset maintenance. Additionally, it aims to bridge the gap in the human experience when dealing with complex data and operations.
Sudhir Chaturvedi, the President and Executive Board Member of LTIMindtree emphasized the company’s commitment to delivering digital technologies that drive innovation and productivity. AdSpark and Smart Service Operations offer a unified and comprehensive digital platform that benefits retailers, tech marketplaces, manufacturers, and public sector organizations by accelerating revenue generation and improving operational efficiency.
Following this announcement, LTIMindtree Ltd’s stock price on the BSE closed at Rs 5,486.80, marking an increase of Rs 81.30 or 1.50 percent. These new solutions position LTIMindtree as a key player in the digital transformation landscape, providing valuable tools for businesses across various sectors to thrive in the competitive market.
