In today’s modern era, every new business emerges with its unique idea and operations. The right market insight is the key to its growth and success. Taking objective and strategic decisions before the start of any business may help you not only to reduce the risk in business failure but also to continue and expand your business internationally. Market Insight Consultants (MIC), founded in 2002, is a division of Tomorrow’s Market Innovators Pvt. Ltd., MIC is emerging as one of the premier companies in the space. The organization is poised to grow significantly in the Market Research Industry.
Sanjay Nagi, Founder of Market Insight Consultants, had worked closely with numerous organizations. Sanjay founded MIC with ethical beliefs and a desire of adding value to the clients. A true follower of Sai Baba, Sanjay always believes in self-actualization, which can be achieved only by providing the best services to his clients. The DNA of MIC is based on ethics and every personnel engaged in the company has imbibed it as his/her operating principle.
In the initial days, it was a hard time for MIC to present itself at the forefront of the Market Research Industry with stable employees and steady client base without affecting its revenue growth. “Our goal was to create an in-house team that understand and share MIC’s vision. Initially, we faced challenges in retaining our employees, but by restructuring our HR policies we achieved the stability we sought,” Sanjay describes.
MIC is always striving for achieving its service excellence through its strategic innovation approach. Today, MIC has outstanding resources and incredibly unusual services. MIC’s prime focus is on providing a range of Decision Support Service which include Market Access Studies, Market Strategy Development, and Measurement of Customer Satisfaction, Market Research Services, Turnaround & Growth Strategies, Market Process Outsourcing, and CSR Services. The company’s research based solutions are aimed at enabling their clients to take decisions with regard to their business. Hence, MIC’s working procedures and methodologies are scientifically formulated to meet the stated objective.
With a proven track record of managing diverse industries and verticals, MIC is staying ahead of peers. Rather than just submitting the reports, the company has an exhaustive implementation of programs. It allows them to assist client with the implementation of the strategies. MIC has worked with major client such as Ministry of Science & Technology, L&T, Caterpillar, Godrej, IIM-A, Mahindra among others. The company has also worked with all five private Airports of India and became the first to make a position in the country’s innovation index.
MIC has its presence in India with its offices in Mumbai, Kochi, Hyderabad, Pune, Bangalore and the company expects to widen its services in other regions. While talking about its future plans Sanjay declares, “We are planning on adding CSR interventions and program management services to our existing suits of solution. We are working out a capitalization plan to adequately invest in these related diversification areas.”
In the near future, MIC will penetrate into different geographies other than its current existing offices in Mumbai, Pune, Hyderabad, Cochin, and Bangalore. The leading market research company is expecting to look ahead for venture funding where the investor is not only interested in instilling money, but keen to put up in the direction of MIC’s growth.
Market Insight Consultants: A Comprehensive Suite of Decision Support Services
