CCTV has grown in volume since the 1980s and the popularity of the topic continues today. The video surveillance market in India looks highly promising as it is expected to touch over two billion UD by 2020. IP-based surveillance systems are slowly replacing analog-based systems due to growing IP infrastructure and declining prices. With the increasing security concerns, the residential sector is gaining increasing market share.
In an interview with Insights Success, CEO, Mr. Abhinav Toshniwal of Avazonic, have shared some insightful answers highlighting the influences made by his firm, service offerings, winning honors, current, and the future perceptions.
- Kindly brief us about your company and the initiation story of it.
Toshniwal Industries Pvt. Ltd. (TIPL) is manufacturing Industrial Process Measurement & Control Instruments since 1959 and offers state-of-the-art technology with systems for all Process Industries. Backed by more than 59 years of Industrial Instrumentation & Security experience, we continuously serve major industry segments within the country with excellent service to & across the globe.
TIPL also markets measurement & control instruments along with Security CCTV Systems from the range of reputed and world leading foreign companies. TIPL launched new brand “Avazonic” to serve all type of security surveillance needs of customers.
TIPL’s goal is to exceed the expectations of every customer by offering innovative Industrial Instrumentation solutions, outstanding customer service & greater value addition, thereby optimizing process functionality and improving the operation efficiency of the Process Industry. Our team is distinguished by their functional and technical expertise combined with their hands-on experience, thereby ensuring that our customers receive the most effective & value-based solutions for their requirements.
- What are the key attributes that helped to overcome the challenges which were faced by the company during its establishment?
Providing excellent pre-sales and post-sales service support and providing customers with innovative solutions to help solve their problems are a few attributes that helped us overcome the challenges faced.
- What are the different products and services provided by the company, that is setting you apart from your competitors?
Avazonic makes affordable solutions that cater to everyone’s need, from households to businesses irrespective of their sizes. Our product includes a complete range of surveillance products, Intrusion alarm system, Time and Attendance system, Smart home products. Customer satisfaction is at the heart of Avazonic. We are on our toes to provide great service, delivered with a smile. At Avazonic we provide both online and onsite service and support to our customer which makes us unique from all the other companies working in this field.
- Kindly explain us the advantages/ distinctive features of your company.
Our core advantage is the trust which customers have in the solutions offered by us. Behind Avazonic is Toshniwal Industries’ 59 years of trust and dedication to serving the nation with useful products.
- Brief us about the key personality
The brand Avazonic was launched in the year 2013 by Toshniwal Industries Private Limited to cater to the security needs of Home & Business Segments. Toshniwal Industries has more than 59 years of experience in Industrial Instrumentation & 30+ years in security and surveillance space under the guidance of its Founding Chairman & Managing Director, (Late) Dr. G.R. Toshniwal, D.Sc. and thereafter his son Mr. M.G. Toshniwal, B.Sc (Engg.) in a very short span of time, TIPL was recognized as a leading instrumentation company in India as a manufacturer of quality instruments and excellent services to customers. Since 1984, TIPL has taken up the marketing of various related product lines from renowned manufacturers from Japan, USA & Canada and provide complete application engineering, installation & commissioning and after sales service support to customers. Today, the company is run by Managing Director Mr. Rajeev Toshniwal (B. Tech Electronics) and his son Mr. Abhinav Toshniwal (B.E. Electronics & Instrumentation) and has spread its wings in over 15 cities across India
- What is the source of inspiration for your company to be in the most trusted CCTV Company?
Our motive to start Avazonic is to make our society safe and secure. India’s population has been continuously growing which was giving rise to the crimes in India. Thus the brand Avazonic was launched by Toshniwal Industries Private Limited to cater to the security needs of Home & Business Segments.
- What is the current scenario of the surveillance industry from your point of view?
Nowadays Surveillance is the need of each and every one. The growth rate of Indian Surveillance market is expected to grow at CAGR of 13% from 2017-2023. It is expected to reach nearly US$2800 million marks in 2021. With the growing technology, IP surveillance is now becoming more and more popular in India.
- What kind of future advancements you expect in the surveillance industry and how well equipped are you to face that changes?
In alignment with the Smart City initiative by Central Government, Smart security will be a buzz in near future. Security products will be combined with the AI technology, IoT technology to make it smarter. Smart security camera and sensors will make it easy and more efficient for police to monitor the complete city under a single roof.
- Share with us the accomplishments and achievements of the company.
Entrepreneurs should understand the need of the society and should work for the society. They should have something unique in their products and services. And to go far in this industry, their products and services should be qualitative.
- Where do you see yourself and the company in the future?
We have been introducing innovative world-class security solutions to our customers at affordable prices. With the Industry growing fast and the need for quality products backed by a strong service support solution increasing, we see ourselves as a leading player in the industry providing world-class solutions to the customers.
We aspire to be the customers most preferred choice for security products