Hashtaagâ„¢: Leveraging Technology with its Ace Level Services

Vishveshwa | CEO | Hashtaagâ„¢
Vishveshwa | CEO | Hashtaagâ„¢

AI is evolving at a skyrocketing speed and is making a solid impact globally. Technology is used by all and is becoming a vital element in everyday life. The advent of AI, ML, IoT, Software developments, and Blockchain has created ease for businesses. Providing this ease in the work process and enhancing companies with ace-level software solutions is Hashtaag™. 

Hashtaag is a group of passionate, experienced, and competitive software developers. While its clients focus on product actualization, it manages specialized teams to handle product requirements, UX/UI design, product development, quality analysis, and product deployment for the clients. The company invests in product development research and innovation. Hashtaag is a customer-centric firm, and the team at Hashtaag believes that the success of its customers is directly linked to the company’s success.

In an exclusive interview, Insights Success, Vishveshwar, Head of Sales and Operations, enlightened us about the working of technology in today’s era. Read ahead for some interesting insights into technology advancements.

Describe us about Hashtaag in detail. 

Hashtaag has been the client choice for design-led engineering services. We have been primarily targeting IoT, AI/ML technologies. Our selection of choosing to be a design-led engineering company comes up with design expertise and pioneering in functional designing. Our team has been pioneering this approach for working from the initial stages itself. Our product ideation also starts with this principle, followed by research, proof of concept, development support, and testing to optimization process. We also support the client with a global marketing strategy, which includes market research, planning and execution for the product.

Our engineers are well versed with IoT, AI/ML, iOS, Android, and web development-based product development techniques. Our project manager will ensure everyone is well informed and equipped with the necessary tools and strategies to build a great product.

We collaborate to create powerful apps and solutions that will accelerate technology’s relevance and, as a result, client happiness.

Our Work Speaks for us: https://hashtaag.com/our-work

Vishveshwar, please shed some light on your professional journey.

My name is Vishveshwar, and I am in charge of Hashtaag’s sales and operations. As the CEO of a successful firm, I think that my responsibilities extend beyond simply directing and supervising the in-house workforce. I accept responsibility for strengthening our solutions by constant product review with internal teams, appraisal of new technologies, engagement with clients, monitoring rivals’ development, and ideating and implementing innovations. In short, I consider myself as an operational partner, pillar support for my team, and someone who is constantly learning and discovering new things.

What made you venture into the Artificial Intelligence for IT Operations services sector?

We started as a mobile development company, and we have been mainly providing multiple services along with app development. Most of our customers have been with us for more than two years.

Our clients wanted us to develop the AI-based analysis postproduction of the App. That is how we ventured into AI. Today most of our products or clients are looking for AI-based services along with ML for their IT operations. This can help them analyze and invest in their product rightfully with more profits.

What kind of offerings do you provide to your clients?

We started a small startup with just five developers working on minimal technology services.

Our team size is now around 100 people with different skillsets supporting the client products from various domains and industries.

Post pandemic era has been fascinating for Hashtaag, with multiple enquiries having different challenging product requirements.

Our dedicated services like IoT, Artificial Intelligence, Data Science, Machine learning, Backend, and SaaS Mobile Application development are highly in demand. Clients have started to demand the quickest solutions, driven by prediction, intelligence, insights, analytics, etc., that help make their business operations more accessible than before.

What kind of challenges have you faced while entering the Artificial Intelligence for IT Operations services sector?

Initially, there were not many developers in the market who knew AI. We started hiring people who had good knowledge of statistics and technology. Not many tools or sdks, or API were available initially.

Today the world has many tools to work on AI, and most of it are customized based on the client’s needs. We have been working on AI for so long now that we can customize AI as per the client’s needs. Some of our products have already raised successful investment.

How was Hashtaag affected during the pandemic, and what were the steps were taken by you to curb the damages, all the while helping your clients and maintaining the safety of your employees? 

During and post-pandemic has been very interesting and influential for our company. We have been working on very complex and challenging products in the market to serve our clients. Interestingly for our business pandemic has been supportive, and work timings and productivity has increased during a pandemic. Most of our team members still work from home and are double vaccinated. We provide good insurance support for the team to maintain their work-life balance.

What would you like to advise the young generation of entrepreneurs and enthusiasts who want to venture into Artificial Intelligence for the IT sector?

Artificial intelligence is playing a vital role in today’s generation, and everyone is looking for data-based analysis and reports for working on their existing or new products. Every product needs to address a few basic questions. Most of the industry leaders have also been talking about working on a few important questions like why? What problem are you solving? What analysis has been done?

Transparency is the most critical aspect of every product, with AI getting matured day by day, transparency in the product’s lifecycle is also getting more mature. This will empower every entrepreneur for their decision-making process in the real world.

Where do you envision Hashtaag to be in the long run, and what are your future goals? How do you plan to embrace the changes happening in your industry?

We are currently a team of only 100 people working on our in-house products and services products. We have been ranking highly only in the Indian market. We are coming with a new office in Singapore and Dubai to cater gulf and Asia market.

However, we would like to be the one-stop solution for all the IT needs. We are investing in our in-house products as well to capture the B2C market, and our product is currently at a valuation of around Rs 500 Cr.

How can AI help in shaping products’ future and decision-making process?

Decision-making in earlier days used to be predictive and without sufficient data to support the theory. With Artificial Intelligence getting more powerful and data being the key supporter for each analysis, decision-making is getting easier.

Every product goes through multiple stages of the research and development process. In each and every step, entrepreneur or product owners need to thoroughly check on every aspect and take careful decisions. Artificial Intelligence can help get the facts right and make an accurate decision.