Havas Media Group: Leading the Industry with Meaningful Marketing Solutions

Havas Media Group is the media division of leading, innovative and agile global communications and marketing group, Havas Group. Havas Media Group is one of the fastest growing agencies with a headquarter in Paris, operations across 135 countries and more than 20,000 professionals.

Havas Media Group has emerged as the preferred agency for new-age businesses since its inception while providing significant connections and servicing a rich portfolio of brands across the industry. This integrated media agency is augmented with some of the industry’s best data scientists, tools and analytical capabilities, and operates with a truly entrepreneurial mindset and passion of a startup. The group’s vision To Better Together makes it the only agency that is propogating integrated communication by creating Havas Villages where design, media & creative minds sit together.

Preferred Agency for New-age Businesses

Offering a wide-range of integrated marketing solutions from strategy, media planning & buying, creative, PR to social media, mobile, data, research & analytics across traditional and digital media, in 8 cities with 400+ professionals, Havas Media Group is revolutionizing the face of the Indian media industry. Havas Media gathers together the expertise of tools & specialist agencies: Artemis (a data aggregation and management system), Mobext (mobile expertise), Socialyse (social media), Ecselis (performance marketing), Affiperf (the programmatic trading desk) & Havas Media Active (out-of-home).

Also, Havas Media Group is the world’s first agency to offer brands, the opportunity to operate seamlessly across multiple Demand Side Platforms (DSP) with a single point of contact. It has been ranked among the top 5 Indian media agencies & rated as a “VERY GOOD” agency by RECMA & No. 2 in R3’s New Business League 2016, with a tremendous growth of 30% YOY, 3 times the market over the past 10 years.

At present, Havas Media Group is firmly established and fully integrated media company centered on ‘Digital at the core’ and ‘Meaningful Brands’ philosophy. It has served prestigious clients like Hyundai, LG, Swarovski, Parle, Voltas, Kohler, VLCC, Sleepwell, Emirates, Dubai Tourism, TVS Tyres, Taj Hotels, Philips Lighting, Amway, Xolo. They have also served eCommerce clients like Quikr, Yepme, Foyr, Swiggy, Healthifyme, Bluestone, Clovia, HolidayIQ, MoneyView, IOrderFresh, ClubMyCab, AspiringMinds, FoodCloud & Proptiger along the growth over the years.

The Duo behind the Motivation

Anita Nayyar, CEO, Havas Media Group, India and South Asia is a veteran of the Indian media industry. She joined Havas Media Group as a CEO in 2006 with a promise of expanding the Havas Media Group’s footprint in the emerging South Asia markets.

Since then, Anita has led Havas Media Group to an integrated communications group for traditional, digital, mobile, performance marketing and out-of-home. Over the last 10 years, the company has grown 8 times. She has also lead top agencies in India, including Sistas Saatchi & Saatchi, Ogilvy & Mather, Initiative Media, MediaCom, Mudra Communications and Starcom Worldwide.

With 30+ years of experience in the media industry, Anita has managed a portfolio of brands across sectors. She is well-known a prominent speaker, moderator, panelist and judge at all the major events and awards year on year.

Anita was voted as the 2nd Most influential media person in India by the Brand Equity Survey 2006 and has been on the top list of media personalities ever since. She has been Impact’s Top 50 Women in Advertising, Media and Marketing – 2012, 2013, 2015, 2016; on Campaign India’s A List every time it was published – 2011, 2012, 2013, 2015; won the Women Leadership Award for Excellence in Advertising & Marketing at CMO Asia 2016 in Singapore; won Women Achiever in Advertising & Marketing 2016 at the Indian Women Convention; won The Most Innovative Conceptualizer award at the GLOBE Platinum Awards at World Business Conclave 2016, Hong Kong; won the Women Leadership Award-Advertising & Media 2014 by World Marketing Congress and has been voted as Women Leaders-Advertising & Marketing by New Delhi Institute of Management (NDIM).

Mohit Joshi, Managing Director, Havas Media Group, India is a media expert professional with more than 20 years of experience in the industry. He has served as a Managing Director, Havas Media India before being promoted to his current role. His decade at Havas Media has seen the agency grow exponentially.

Mohit has worked on a varied range of categories and brands throughout his career. He has successfully straddled strategic planning, AOR management and buying functions. Some of the names include Pepsi, Dabur, Hero Honda, Nestle, Reckitt Benckiser and Hyundai, amongst others.

Being a close observer and an expert on industry trends, Mohit shares opinions and views on industry issues. He has been a speaker at various events including ad: tech India, IAMAI, e-tailing India, e4m Conclave; Business World Young Entrepreneur Summit, a judge at the awards including Spikes Asia. Also, he is an advisory member of the MMA Forum India and has contributed to various publications.

Catering to the Brands around the Globe

The company has been successfully catering to brands across the industry in 135 markets as of 2016. Havas Media company has been consistently graded as a Top Media Agency by leading industry bodies such as RECMA (Research Company Evaluating the Media Agency Industry) and Campaign India (Haymarket Group) among others.

With digital, mobile and data as its core strenghts, Havas Media India will keep delivering meaningful integrated media and marketing solutions, while deploying the latest technology and offerings to the industry.